Monday 22 July 2013

TODAY’S Select GOES FROM LAUNCH TO AWARDS LIST IN 5 MONTHS FLAT!

It’s been a meteoric rise for Today’s Select, the premium Today’s brand. A hugely successful launch last year has been followed by a red carpet invitation to this year’s prestigious Grocer awards ceremony in Park Lane, London. Here’s how it happened...

November 2012 launch day

Today’s Select was launched to give you customers all the flavour and enjoyment of big brands at reduced prices. The first products in the range were biscuits to rival the big favourites including digestives, jaffa cakes and chocolate chip cookies. Today’s Select store cupboard items were also launched including tinned tomatoes and sunflower oil.

February 2013 quality wins

Select quickly wowed the shoppers and we speedily answered the call from retailers for more products. In February we launched Select fruit juices and carbonated drinks plus tinned kidney beans and sweetcorn and a delicious range of ready meals including chicken curry, chilli con carne, meatballs in tomato sauce and Irish stew. Customers loved the flavours!

April 2013 rave reviews

Twelve more Select products hit the shelves in April including tomato ketchup, brown sauce, mayonnaise, tea bags, tuna chunks, pineapple pieces, cranberry juice, baked beans and olive oil. Rave reviews for Select quality were coming in thick and fast.

May 2013 awards list

Select’s chocolate chip cookies make the finals of The Grocer Own Label Food & Drink Awards 2013! It’s a great achievement given the shortlist is drawn up by expert judges from a massive 803 entries.


Look out for Today’s Select products in your local convenience store.

SHOPPERS MAKE ESSENTIALS A HOUSEHOLD NAME

In just a few months, Today’s ESSENTIALS has won hearts with every day quality and value products no home should be without.

October 2012 new name for value

The brand new price-fighting Today’s ESSENTIALS range was launched at the end of October last year.
The first phase of the everyday household must-haves featured 16 products including bleach, washing-up liquid, toilet tissue, kitchen roll, cat litter, household wipes, sponge scourers, all purpose cloths, firelighters, table salt, kitchen foil and cling film.

January 2013 winning fans

With ESSENTIALS receiving enthusiastic praise from retailers and customers, we prepare for the second phase of the range to be launched.

February 2013 more fast sellers

Just a few months after launch customers were already repeat buying items and retailers were telling us the range was “going down a storm’. In February we launched the next phase of products including ESSENTIALS freezer bags, greaseproof and baking paper, garden refuse sacks and scented dog doo bags.

Look out for Today’s ESSENTIALS products in your local convenience store

Thursday 23 February 2012

YourShopLocal Supports Communities through New Website


YourShopLocal is an exciting new chance for people who take pride in supporting and helping to boost their local economy to make the very most of their local convenience stores, wherever they may find themselves! 

YourShopLocal, now live at www.YourShopLocal.co.uk  offers local shoppers the luxury of communicating with their retailers in another platform, if you don’t know a shop’s opening hours, you no longer have to take a risk, simply type in your postcode at YourShopLocal and you will be presented with a list of local stores matching your search criteria.

If you’ve left it to the last minute to buy your winning lottery ticket, visit YourShopLocal to find your nearest lottery outlet, type in your postcode and check the Lottery in the services dropdown and your nearest convenience stores will be returned.

If you’re on holiday and need to pick up your daily newspaper, don’t worry about not knowing the area, YourShopLocal can help you to find your nearest store, so you can get your news fix no problem!

YourShopLocal is a great way of allowing local convenience store owners to really shout about their store and the services they provide to their local community as well as allowing shoppers to find out all they need to know about their local stores, in a simple and straightforward way.

Local shopper Nick Wood, says; ‘It’s a great way of uniting convenience stores with the shoppers, particularly those with a healthy interest in their local community.’

For more information, visit www.YourShopLocal.co.uk